Stillhouse Whiskey

The Project
Revolutionary from the inside out, Stillhouse is a uniquely bold new player in the whiskey category that pays homage to some of America’s original entrepreneurs - the moonshiners - by cutting against the grain to craft a spirit that goes beyond its origins. A distinctive presence is crucial for any brand launch, especially one targeting the 21-34 year old demographic. Stillhouse Spirits Co. turned to us as their creative partner because of our deep history and portfolio in entertainment marketing, where sleek and sophisticated brand, online, and mobile experiences are required capital. We developed brand pillars, design strategy, visual interface, and a 3D explorable 360° website.

The Result
The Stillhouse whiskey brand launch was met with an unprecedented level of demand, receiving press from publications like Thrillist and nearly selling out of its inaugural production.

https://www.stillhouse.com/us/en/

Client: Stillhouse
Agency: AvatarLabs